Local SEO - On Demand
How to rock your online visibility in a post-COVID world.
This workshop will outline the business case for local search and walk through the best practice technical implementation for ranking in Google’s local results.
The latter half will detail the ongoing marketing processes that are so vital to the long-term success of local and mobile search marketing.
- Link Signals
- Link Building Process
- On-site Signals
- On-site Optimisation
- Review Signals
- Google Business Profiles
- Google Posts
- Google Business Profiles questions & answers
- Prove why local SEO is needed with simple math
- Local SEO Tools
- Final Tips
Who is this course for?
All levels: in house, agency, solo freelancers.
What you'll gain from this course
Insight into gaining visibility in local searches and winning in a post-covid world.
Greg Gifford is the Vice President of Search Marketing at SearchLab, a boutique marketing agency specialising in Local SEO and PPC. He’s one of the most in-demand speakers at digital marketing and automotive conferences all over the world, with dynamic movie-themed presentations packed full of actionable tactics and information. He's got over 17 years of online marketing and web design experience, and his expertise in Local SEO has helped hundreds of businesses gain more visibility in local searches.
Greg graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.
StartLink Building Process
StartGoogle Business Profiles
StartGoogle Business Profiles questions & answers
StartProve why local SEO is needed with simple math
StartLocal SEO Tools